How Greenery Inc. Transformed Its Sales and Estimating Process with SiteRecon

Greenery Inc., a leading landscaping company, manages a variety of properties, including high-end residential communities and large-scale commercial sites. To streamline their operations and deliver unmatched service to clients, the team turned to SiteRecon's mapping and measurement technology.

Key Benefits

Greenery Inc. leveraged SiteRecon to streamline property measurements, reducing hours of manual work to minutes, enabling faster bids, improved accuracy, and standardized processes. This efficiency doubled proposal output, enhanced client trust, and ensured precise estimates for winning and maintaining contracts.

2X Proposals

On The Street

Greenery was able to double the volume of proposals by streamlining estimation

97% Faster

Property Measurements

Properties that took 16 hours to measure manually were measured with 15–20 minutes of setup

The Challenges

Greenery Inc. faced several challenges in its sales and estimating processes:

Time-Intensive Measurements

Traditional methods like using measuring wheels or relying on inaccurate Google Maps were labor-intensive and slow.

"We would schedule multiple site walks with branch managers and production teams, spending hours trying to identify accurate measurements."

Inconsistent Data

Without standardized processes, different team members often produced varying results, creating inefficiencies and miscommunication.

"Every branch manager looked at properties differently, leading to inconsistent estimates and operational bottlenecks."

Limited Client Insights

Clients often lacked detailed property maps, making it difficult for them to understand the scope of work and the value Greenery Inc. provided.

"Property managers loved the maps we created—they didn’t even have accurate maps of their own properties."

Operational Strain

Estimating required significant involvement from branch managers, pulling them away from core responsibilities like client engagement and team management.

"Branch managers were stretched thin, managing clients, teams, and trying to estimate at the same time."

The Solution

Greenery Inc. adopted SiteRecon, a cutting-edge mapping and measurement tool, to revolutionize their processes. The team integrated SiteRecon into their workflows, from sales to operations, to achieve higher efficiency and precision.

How SiteRecon Helped

Faster and Accurate Estimates

With SiteRecon, the sales team could generate precise property maps and measurements before setting foot on-site.

"We no longer have to guess; we now have precise data ready before visiting the property."

Improved Client Communication

Visual property maps and custom proposals allowed Greenery Inc. to communicate more effectively with clients, building trust and credibility.

"Clients loved the maps—they showed areas not identified before and clarified the scope of work."

Centralized and Standardized Processes

SiteRecon helped Greenery Inc. standardize its estimating approach across all business developers, ensuring consistency and accuracy.

"We’ve standardized our processes, making it easier to onboard new team members and deliver consistent results."

Enhanced Operational Focus

By offloading measurement tasks to SiteRecon, branch managers could focus on high-value activities like client engagement and operational planning.

"Branch managers now step in only for final reviews, saving significant time and effort."

Scalable Workflows

The centralized system made it easier to manage multiple properties and teams, enabling Greenery Inc. to scale its operations effectively.

"With SiteRecon, we doubled the number of proposals we put out in a year."

Results

Higher Efficiency

SiteRecon significantly reduced the time required for measurements and estimating, allowing the team to handle more bids.

"Proposals are going out faster, and the team is more efficient in preparing them."

Increased Client Engagement

Detailed maps and visual proposals impressed clients, leading to stronger trust and better relationships.

"We use maps in our proposals to help clients visualize everything—and they love it."

Improved Close Rates

By providing accurate data and compelling visuals, Greenery Inc. saw an improvement in their close rates.

"We’re confident in our estimates, and clients appreciate the professionalism."

Streamlined Operations

With fewer bottlenecks in the estimating process, branch managers could focus on executing contracts and ensuring client satisfaction.

"Everyone knows their role, and the process flows seamlessly from sales to production."

Greenery Inc.’s partnership with SiteRecon has been a game-changer, transforming their sales and estimating processes. By embracing advanced technology, they’ve not only improved efficiency but also strengthened client trust and positioned themselves as a leader in the landscaping industry.

"SiteRecon has made us faster, more accurate, and more professional. It’s helped us deliver better value to our clients while making our operations smoother."

Melissa Brock, Director of Business Development.

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Frequently Asked Questions

All You Need to Know About The SiteRecon Estimator

How long does it take to set up SiteRecon Estimator?

Most businesses are up and running within two weeks with personalized onboarding.

Will it work with my existing CRM?

Yes! SiteRecon integrates seamlessly with major CRMs like HubSpot, Salesforce, and LMN.

How long does it take to get the estimate back?

It depends on the size of the property. Usually ranges from a few hours for smaller properties to a couple of days for huge ones.

What if I need to make corrections to it?

The platform includes a seamless feedback loop. If adjustments are needed, you can provide detailed feedback using screenshots and notes. Corrections are handled quickly, ensuring the estimate aligns with your requirements.

How does onboarding work?

The onboarding process is straightforward and efficient. Austin mentioned that a single 45-minute call was enough for his team to get started. The system is intuitive, and users can begin submitting properties for estimates almost immediately after onboarding.

What if we need to make changes to our model after the onboarding phase is over?

SiteRecon is designed to adapt to your evolving business needs. If adjustments to your estimation model are needed, you can communicate these changes to the SiteRecon team. The system’s feedback and revision capabilities ensure your model stays up-to-date.

Can I estimate lawn care jobs?

Absolutely. Lawn care jobs are one of the core use cases for SiteRecon. It provides accurate turf measurements, ensuring your bids are competitive and precise.

Can I use it for snow removal?

Yes, SiteRecon supports snow removal estimation by measuring sidewalks, roads, and parking lots. This capability is particularly beneficial for commercial properties with large, complex footprints.

Can I use it for enhancements?

Yes, the platform is versatile enough to handle enhancement projects. It provides precise measurements and allows for customization to fit various property improvement needs.

How does this sync with our production software?

SiteRecon integrates seamlessly with popular production software. In Austin’s case, the measured properties were synced with Aspire, ensuring the data was easily accessible for proposals and operational planning.

What are different export options?

SiteRecon provides flexible export options. You can download measurements, maps, and reports in formats compatible with your production software or share them directly with team members. Color-coded maps are also available, making communication with field teams more effective.